The scenario is all too familiar: the boardroom has approved a data strategy, dashboards have been designed, and concepts for AI projects have been drafted. Months later, the plans are still sitting on the shelf, and no one has touched the dashboard…
From data strategy to action: how to avoid getting stuck in planningWhen people think about the FTG model (function, task, behaviour), they often associate it with government websites. That makes sense. The model, developed by Toon Vuursteen, originated in a context where informing users was the primary goal and com…
The FTG model for commercial organisationsIf you wish to hire external data expertise, there are several options. Should you choose to partner with a data consulting agency like Digital Power or hire a freelancer? Discover the benefits of working with an agency in this article.
What is the added value of a data consultancy agency over a freelancer?Team managers often prefer hiring permanent employees. However, skilled data and AI professionals are scarce and difficult to attract and retain. By working with an experienced data & AI partner, organisations can move faster in becoming data-driven…
Hire data professionals yourself or work with a data partner?The question is simple, but the answer is complex. We can't give you an exact rate on our website, but we'd be happy to explain the factors that come into play.
What are the rates of a data consultancy firm like Digital Power?Want to move faster with a strategic view on your data? Every quarter, Elias zooms in on the market developments that impact your data-driven organisation.
Macro Matters 2026-Q1 | The 6 data and AI decisions CxOs must make nowTransavia operates in a highly competitive travel market where customers expect personalised and consistent communication across every touchpoint. Whether on the website, in the app or via email, each interaction needs to reflect customer behaviour …
Transavia: 4x faster personalisation with a composable CDP (Databricks deepdive)Heerema Marine Contractors operates the world’s largest crane vessels, equipped with many sensors that together generate millions of measurements every day. This sensor data is critical for safer operations, lower emissions, better engineering and w…
Heerema: Direct insight into sensor data with a self-service analytics platformArtificial Intelligence is transforming how you design, build, and maintain digital solutions. From code generation to data pipeline automation, AI has become a trusted companion in technical workflows.
How AI is transforming programming: From autocomplete to agentic codingWhen the regular Analytics Translator of a service organisation went on maternity leave, the team sought our help to ensure ongoing AI projects ran smoothly. At the same time, the organisation wanted a fresh, external perspective: how was the role b…
Service organisation: Gaining more control over AI initiatives with the support of an Analytics Translator