By means of tagging, ensure that our clients' websites, apps, and their usage are tested with high data quality.
A job as a Technical Web Analyst at Digital Power
As a Technical Web Analyst or Tracking Analyst at Digital Power, the importance of data collection is something you know better than anyone else. After all, if the data is wrong, wrong decisions will be made. Therefore, 'Measure to know' is the argument that always gets you to the right people at the table.
You will work with Adobe and Google tooling, tag management and data layers on a daily basis. With your technical knowledge of these systems, you can implement them successfully and make them work (together). You will also engage with your team to provide advice and coordinate technical issues.
In addition to your assignment(s), you will be part of our in-house community. Learn from and with your colleagues and help each other to become even better! Are you not able to figure something out? Our entire team will be there for you.
About you
Good to know
Currently, we are only hiring candidates who are authorized to work in The Netherlands at the time of their application. We are in the process of becoming a sponsor for non-EU citizens, however, we cannot make any promises at the moment. Also, you must live in the Netherlands during your employment at Digital Power.
Passionate about data
- Clean and solid data and tagging implementation are things that energise you
- You can clearly explain technically complex matters and bring people on board with this
- You are up-to-date on developments in this field
Required experience
- You have 1-3 years' experience in a similar role
- You have experience with Google and/or Adobe Analytics
- You have experience with JavaScript and are able to check if your code works and evaluate it yourself, or you are keen to learn this
- You have experience with a tag management system so you are familiar with data layers, triggers/load rules and configuring tags
What else?
- You enjoy working for different clients: from NGOs to marketing agencies and from banks to government agencies
- You are able to communicate in English, both verbally and in writing
- You are inquisitive and always eager for personal development
- You think a good vibe at work is just as important as your profession
- You get good energy from our Careers page
- A completed bachelor's or master's degree
Don't have all the technical skills yet, but strongly motivated to become a Technical Web Analyst? Just apply! There are plenty of opportunities within Digital Power to train you.
We offer
We offer a starting salary of €2800 - €6500 gross per month, depending on your knowledge and experience.
Unlimited training budget and arrange your own working hours: read here about all the other things we can offer you.
What does your day look like as a Technical Web Analyst / Tracking Specialist at Digital Power?
Today, you just got approval from your client on the tagging plan you prepared. After finalising the last few points in a call, you get started with the implementation in a Tag Management System. This goes fairly smoothly because you got advice from a more experienced colleague.
After lunch at the office, you start a new course to learn more about another Tag Manager System. Today, you leave a little earlier to avoid crowds on the road. As long as you communicate clearly and are accessible to your clients and colleagues, you are free to schedule your own time.
Where you work each week is a combination of being on-site at the client's premises, working from home, and, of course, an enjoyable day at one of our offices in Amsterdam and Den Bosch. You prefer to travel by public transport: great sustainability, flexibility and free for you, even on days you are not working. Is a (temporary) car more convenient for you? In consultation, many options are possible.
Organise your working week in a way that suits you. As long as you deliver excellent work, your clients are satisfied and your colleagues can rely on you, we are happy and proud to have you as our colleague!
Wondering what it's like to work at Digital Power?
We listed all the important questions and answers for you.
view our FAQ
Do you want to work on these kind of challenges?
Implementation of e-commerce tracking for Google Analytics 4
MS Mode & America Today used Universal Analytics (UA) for analysing their online stores. They had fully implemented e-commerce tracking, with KPIs such as transactions, average order value, and abandoned shopping carts visualised in Looker Studio.
Transitioning from Universal Analytics 360 to Google Analytics 4 and Streamlining Data Analysis
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Future-proof migration to GA4
From 1 July 2024, it will no longer be possible to process data in Universal Analytics 360 (hereinafter: UA360). Wehkamp collected data in UA360 and was keen to be prepared in time for the migration. In addition, they wanted to collect at least 1 year of historical data for UA360's sunset. This allowed Wehkamp to compare the data in UA360 and in GA4. A key desire was to migrate the measurements as-is.
Implementing a standardised digital data layer
ABN AMRO partnered with our team to create a standardised digital data layer, addressing challenges with uniformity, reliability, and efficiency in their migration to a new analytics platform. The new standard allows for consistent tagging of all online components, leading to improved tagging management and reliable digital data for future use.
Integration web and app data contributes to a 360-degree customer view
Univé is a Dutch insurance company that offers insurance, financial products, and services to both consumers and businesses. The company is focused on providing high-quality service and helping customers make responsible financial decisions. Since 2014, we have been working closely with Univé.
Implementation of Google Analytics 4
An interest group for homeowners offers a wide range of content and services on its website that can be closed online. In order to serve its website visitors in the best possible way, interactions with the services, funnels and content pages must be properly measured. They already did this with our support, with Universal Analytics (GA3). To be well prepared for the future, they asked us to implement Google Analytics 4.
A new tagging structure for the App and website
Univé is the only Dutch insurer with a website, App and physical stores. They therefore follow an omni-channel strategy. According to its own '1 digital front door principle', the insurer also wanted to offer customers the opportunity to take out/change insurance policies and report damages via the App. They asked our Data Analysts to make the new funnels measurable.
A structured, scalable tag plan for Mijn Vattenfall
Nuon became Vattenfall in October 2019. The rebranding was a good reason to optimise Analytics. There was a renewed focus on applying insights from user data in the Mijn Vattenfall environment. The data collected for this was not always reliable. In addition, there was insufficient knowledge and capacity within the department to maintain the Analytics. The energy supplier asked for our help to support them in re-establishing the tagging and analytics of Mijn Vattenfall.
Standardise Adobe Analytics implementation for complete insight into the customer journey
Within KPN, one team is responsible for the implementation of Adobe Analytics, the Digital Performance team. Due to the working method that had developed before the formation of this team, the specialists did not work together optimally.
Want to know more about this role?
Sandhya will be happy to tell you more about our company, our team and the challenges we can offer you.
Recruiter+31(0)20 308 43 90+31(0)6 51 89 16 80sandhya.vankordelaar@digital-power.com
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