At Digital Power, we are aware of the opportunities that data offers us and we do not shy away from our societal responsibility. That's why we established a foundation in 2021 called the Digital Power Datahub. With our foundation, we contribute to a…
What does the Datahub do?Nowadays, almost every organisation is aware of the need to work data driven. They understand the importance, but few have managed to succesfully implement a data strategy. In this interview series we talk about the definition of data strategy, use …
Data strategy expert interview: from a holistic perspectiveThe world of web analytics is constantly changing due to technological and legal developments. One significant event in the field of technical web analytics is the introduction of server-side tagging, which allows companies to have full control over…
How do you collect data while protecting the privacy of EU citizens?In this video, Jonathan is happy to explain more about our data projects!
About our data projectsIn this video, Stefan is happy to explain more about our data academy!
About our data academyOne of the largest professional service providers in the Netherlands aims to achieve a comprehensive overview of their customer data. They wanted to build a data warehouse or Customer Data Platform (CDP) for this purpose and asked for our help.
Professional Service Provider: Comprehensive customer data overview through data warehouseThe world of data is continuously shifting and so are its corresponding jobs and responsibilities within data teams. With this, an up-and-coming role appeared on the horizon: the Analytics Engineer.
Unlocking the power of Analytics Engineering: bridging business and data for enhanced insightsAt Digital Power, we are aware of the opportunities that data presents and we don't shy away from our societal responsibility. That's why we established the Digital Power Datahub in 2021. Through our foundation, we contribute to building a data-awar…
Why we established a foundationAs of 1 July 2023, Google Universal Analytics (UA or GA3) will stop processing data. More and more companies are therefore transitioning to GA4. Unfortunately, historical data from GA3 is not visible in GA4, and if you don't want to lose the data, y…
Google Analytics 4: Securing historical data of Universal Analytics using the Google Reporting APIFrom 1 July 2024, it will no longer be possible to process data in Universal Analytics 360 (hereinafter: UA360). Wehkamp collected data in UA360 and was keen to be prepared in time for the migration. In addition, they wanted to collect at least 1 ye…
Wehkamp: future-proof migration to GA4