On 14 October 2020, Google launched the new version of Analytics: Google Analytics 4 (GA4). Soon after the launch, it became clear that a number of important functionalities from Universal Analytics (GA3) were missing, and therefore the time to swit…
Switching from Universal Analytics to Google Analytics 4 (GA4)In this video, Merel is happy to explain more about our data consultants!
About our data consultantsABN AMRO partnered with our team to create a standardised digital data layer, addressing challenges with uniformity, reliability, and efficiency in their migration to a new analytics platform. The new standard allows for consistent tagging of all on…
ABN AMRO: Implementing a standardised digital data layerThe National Road Traffic Data Portal (NDW) is a valuable resource for municipalities, provinces, and the national government to gain insight into traffic flows and improve infrastructure efficiency.
NDW: Reliable reporting using robust Python code bIf you want to keep track of free statistics about website visitors and their behaviour on your website, you will quickly turn to Google Analytics. With the free version of Universal Analytics (better known as GA3), it only takes a few minutes to se…
Google Analytics 4 vs. Google Analytics 3: What are the pros and cons?Your candidate's journey starts with a touch of awareness. Maybe you have seen our name and logo on Google or LinkedIn in your search for a new job or you may have heard about us via email. Secretly, that green-orange logo has stuck, so you should v…
Applying at Digital PowerValk Exclusief is a chain of 4-star+ hotels with 43 hotels in the Netherlands. The hotel chain wants to offer guests a personal experience, both in the hotel and online.
Valk Exclusief: setting up a future-proof data infrastructureIn this video, you will find out what a job as a Data Analyst looks like! What does a working week look like, which clients do our Data Analysts work for and what makes working so much fun? Dennis likes to tell you more about it!
Five questions for Data Analyst DennisTM Forum, an alliance of over 850 global companies, engaged our company as a data partner to identify and solve data-related challenges.
TM Forum: a scalable data platform in AzureDid the following scenario happen to you last week? While enjoying your morning coffee, you take a look at your pride and joy: a meticulously created Looker Studio dashboard built with the GA4 connector. You rub the sleep from your eyes and see your…
What to do about broken Looker Studio dashboards?