You have worked with your product team on developing a new product. You have certain expectations of how users will use the product. The only question is: is this really the case? Are they using the product as you imagined? Who is using the product …
Is your product really being used?Basically, Data Engineers work on data pipelines. These are data processes that can retrieve data from a certain place and write it in somewhere. In this article you can read more about how data pipelines work and discover why they are so important …
The foundation for Data Engineering: solid data pipelinesVesteda was curious if social listening – monitoring and analysing social media discussions about a brand, competitors, products or hashtags/keywords – could add value to the organisation. To this end, we started a project that consisted of two part…
Vesteda: Social listening in the real estate marketConsultancy.nl interviewed our Alex about the data pressure cooker. We launched this new service in spring 2020. During a data pressure cooker, we spend 5 days working with an organisation's data. Based on the outcomes, the client decides whether it…
What is the data pressure cooker?Working in a data-driven way helps you make better decisions. The better your data quality, the more you can rely on it. A good data architecture is a basic ingredient for data-driven working. In this article, we explain what a data architecture is …
What is a data architecture?Data is increasingly being used to map customer journeys. Which makes sense, because we collect a lot of data in our analytics tool around the online part of the journey. A technology that can lead to valuable insights but is often forgotten is proc…
Process Mining as input for (online) customer journeysIf you use BigQuery, whether or not in combination with Google Data Studio, it is useful to keep track of your query costs. You also want to know which queries contribute the most to this. In this article we explain how your BiqQuery costs are gener…
Monitoring BigQuery costsThe Municipality of Utrecht collects a lot of data from contact moments with citizens. This includes anonymous visitor behaviour on the website and online applications, but also phone calls to the Customer Contact Center, messages via webcare and ph…
Municipality of Utrecht: Better service with the help of dataDigital Power is growing fast: our team quadrupled between 2016 and 2020. We have transformed from a small, unknown player into a mature data partner for many Dutch companies. Our team feels like a family where every member would grant each other th…
Our organisational culture? Differences are okay!“How many transactions did we have last week? "Let's see… Our back office says 12,000, our data warehouse says 15,000 and Google Analytics shows 11,000. "How is that possible? If different systems register and report transactions (such as back offic…
Deviating transaction figures: what are they and where do they come from?